Local Businesses Benefit from Rivalry Weekend

By: Michael McArthur


Not only are the students at Central Michigan University and Western Michigan University looking forward to this weekend’s important football game, local businesses are excited as well.

CMU vs. WMU doesn’t just mean a football game and a rivalry, it also means plenty of parties for students to enjoy themselves, and local convenience and liquor stores are fully prepared.

Gary Singh, an employee at the newly opened Liquor 1 located at 1711 S. Mission, says they are anticipating a great weekend.

“Everybody here is so excited for this weekend”, Singh said, “With us being a fairly new store we hope that we will generate a lot of revenue this weekend.”

Not only is Liquor 1 looking to draw in a lot of revenue throughout the weekend, they will also be offering specials on beer and having extra delivery trucks on Friday and Saturday.

“We are having specials on beer and liquor that students can not find anywhere else in Mount Pleasant and we are also going to have at least five people working in the store at all times to help keep traffic moving”, Singh Said.

Liquor 1 isn’t the only store that is looking to bring in more than normal revenue during the upcoming weekend, 7-11, located at 302 W. Broomfield, is taking the necessary steps to be fully prepared for the weekend.

“We ordered double everything this weekend”, said Ryan Chappell owner of 7-11.” We want everything to be here for the students and we don’t want to run out.”

Not only is not running out of products important on Chappell’s list, keeping the store clean and shelves stocked is just as important. Chappell says that the store will keep two or three extra employees working during each shift to make sure everything runs as smooth as possible

Chappell also says that the reason for the extra staff is because they anticipating three times as many sales as they are accustomed to.

“Normal sales on a Friday night equals about $5000, but this weekend we are expecting about $15,000 or $16,000 a night.